🎤 AFTER DARK LIVE — CHICAGO • SEPT 17
Intro

Setting the Table for Successful Customer Retention

Discover how to turn one-time buyers into lifelong customers through intentional retention systems, operational alignment, and authentic customer connection.

Download the Course Guide

How do great brands build customer loyalty?

Retention isn’t a marketing trick — it’s a business strategy. In Set the Table: Successful Customer Retention, Mandy Moshay shares how to move beyond reactive tactics and build systems that keep your best customers close.
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In this series, you'll learn how to:

  • Redefine retention as a company-wide initiative, not a marketing metric
  • Build a retention playbook grounded in data, empathy, and operational rhythm
  • Create moments of connection that strengthen customer loyalty
  • Turn retention insights into revenue through segmentation and storytelling
  • Design systems that make “coming back” feel like second nature

Reflection Questions:

Intro

Setting the Table for Successful Customer Retention

Discover how to turn one-time buyers into lifelong customers through intentional retention systems, operational alignment, and authentic customer connection.

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Download the Course Guide

How do great brands build customer loyalty?

Retention isn’t a marketing trick — it’s a business strategy. In Set the Table: Successful Customer Retention, Mandy Moshay shares how to move beyond reactive tactics and build systems that keep your best customers close.
‍

‍

In this series, you'll learn how to:

  • Redefine retention as a company-wide initiative, not a marketing metric
  • Build a retention playbook grounded in data, empathy, and operational rhythm
  • Create moments of connection that strengthen customer loyalty
  • Turn retention insights into revenue through segmentation and storytelling
  • Design systems that make “coming back” feel like second nature
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