Conversion Rate Optimization isn’t a project, it’s a practice. Learn how to build a culture of continuous improvement across your team and tech stack.
Once your CRO program is running, the real challenge begins: keeping it adaptive. In this closing lesson, Brian walks through the five areas that determine your ability to evolve. You’ll learn how to embed experimentation into your company’s DNA and measure progress over time.
Lesson Contents
We covered quite a bit in this module and personalization can feel quite overwhelming. After walking through this course, what is one concrete next step that your team can make to take your personalization efforts to the next level?
One simple step we suggest is planning regular check-ins with your team to assess your personalization goals and efforts. Do you have a recurring personalization check? What steps do you need to take to make that happen? How would you structure those checks based on the content of this course?
Conversion Rate Optimization isn’t a project, it’s a practice. Learn how to build a culture of continuous improvement across your team and tech stack.
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Once your CRO program is running, the real challenge begins: keeping it adaptive. In this closing lesson, Brian walks through the five areas that determine your ability to evolve. You’ll learn how to embed experimentation into your company’s DNA and measure progress over time.
Lesson Contents
We covered quite a bit in this module and personalization can feel quite overwhelming. After walking through this course, what is one concrete next step that your team can make to take your personalization efforts to the next level?
One simple step we suggest is planning regular check-ins with your team to assess your personalization goals and efforts. Do you have a recurring personalization check? What steps do you need to take to make that happen? How would you structure those checks based on the content of this course?
