Commerce is cultureâ˘. Weekly eCommerce podcasts that map how brands, technology, and consumer behavior shape what people buy and why it matters, across four ongoing series.
Damon Berger, Head of Consumer Digital Engagement at Gap Inc., joins the show to share the strategy behind the brand's comeback. He unpacks the playbook for rebuilding an iconic brand, why it worked for Barbie, and why creator capital is the new north star. Plus, he reveals how Gap moved from "chasing relevanceâ to driving it, and why brand distinction is the new survival strategy against the sea of AI slop.
Healthcare is no game, but try telling insurance carriers that. Phillip gets manipulated into buying a denim jacket, innovation in fitness and fashion, Adobe "reinvents" fintech, and the guys go deep (real deep) on healthcare and insurance.
In this episode, we unpack Instagram and Pinterest: Is social commerce the new "dot-com"? Can a fast food chain be a good steward of an AI-based startup? Plus: Glossier and Rent the Runway go Unicorn, Apple Credit, and Jeremy King leaves Walmart.
Our analysis of "deep fakes" continues as we sit down with SuperPersonal, the technology which maps a customer's face into the stores that they shop online; feat. Yannis Konstantinidis.
feat. Eric Smith, VP of Business Development and Partnerships at Shopper Approved and Ryan Garrow, Director of Partnerships Logical Position/Owner at Joyful Dirt
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