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After being laid off in 2014, Toyiah Marquis turned her passion for patches into a thriving business built on cultural representation and authentic connection. Patch Party Club started as an in-store experience and single-product experiment on Temu. We sit down with Toyiah to explore how she leveraged Temu's platform to test, learn, and scale strategically, while sticking with her mission and vision as a founder. From creating a special patch for customers battling cancer to discovering unexpected demographic opportunities, Toyiah's journey shows how marketplace success comes from staying true to your brand ethos while remaining flexible enough to evolve.
Read Show Notes![[STEP BY STEP] Building an Empire Through Cultural Connection: From Inspiration to Reach with Temu](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/69528583dd55f884f7c1e076_Step%20by%20Step%20Season%2014%20Episode%201%20Square.png)
![[Step by Step] How Can Marketplaces Leverage Shipping?](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/6430e0950ac8ced7c6c19185_Episode-3-Artwork.png)
![[Step by Step] How Can I Wield Shipping To Acquire New Customers And Build Loyalty?](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/6430e097bd05a462ba97be00_Episode-2-Artwork.png)
![[Step by Step] Why Should I Prioritize Shipping in My Business?](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/6430e09a967cb583226aeae5_Episode-1-Artwork.png)

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