Commerce is cultureâ˘. Weekly eCommerce podcasts that map how brands, technology, and consumer behavior shape what people buy and why it matters, across four ongoing series.
Armand Wilson, Chief Revenue Officer at Whatnot, joins Phillip and Brian to unpack why live shopping finally took hold in the West. Drawing from Whatnotâs recent 2026 State of Live Selling Report, we trace the platform's origin from a niche Funko Pop marketplace to an $8B GMV juggernaut after landing $225 million in Series F funding.
Healthcare is no game, but try telling insurance carriers that. Phillip gets manipulated into buying a denim jacket, innovation in fitness and fashion, Adobe "reinvents" fintech, and the guys go deep (real deep) on healthcare and insurance.
In this episode, we unpack Instagram and Pinterest: Is social commerce the new "dot-com"? Can a fast food chain be a good steward of an AI-based startup? Plus: Glossier and Rent the Runway go Unicorn, Apple Credit, and Jeremy King leaves Walmart.
Our analysis of "deep fakes" continues as we sit down with SuperPersonal, the technology which maps a customer's face into the stores that they shop online; feat. Yannis Konstantinidis.
feat. Eric Smith, VP of Business Development and Partnerships at Shopper Approved and Ryan Garrow, Director of Partnerships Logical Position/Owner at Joyful Dirt
By clicking âAccept All Cookiesâ, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.
![[DECODED] Step Into A Positionless Future](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/68626d1205d9e67ccb292def_Future%20Commerce%20Decoded%20Season%204%20Episode%205%20Square.jpg)
![[DECODED] The Power of AI-Enabled Ambition](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/68529aca5a7f30876eef3316_Future%20Commerce%20Decoded%20Season%204%20Episode%204%20Square%20(1).jpg)
![[STEP BY STEP] Beyond the Store Floor: Designing Omnichannel Loyalty from the Inside Out](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/689b5a09537f6fb1f0df550c_Step%20by%20Step%20Season%2013%20Episode%203%20Square.png)
![[STEP BY STEP] Meet the Connectors: The New Role of Store Associates in a Digital World](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/689a83b7a2954bb99e26506c_Step%20by%20Step%20Season%2013%20Episode%202%20Square.png)
![[STEP BY STEP] The New Community Store: Inside Brick-and-Mortar's Evolution](https://cdn.prod.website-files.com/5d7da04028ecca2357d6b3b0/689a83a6880eb338438207e9_Step%20by%20Step%20Season%2014%20Episode%201%20Square.png)
